26. June 2026

Welcome to Nursery Rhyme Network

If you've found your way here, welcome.

Whether you've been watching our videos for years or you've only just discovered us, we're so pleased you're here.

Nursery Rhyme Network started with a simple idea.

We wanted to create children's content that felt a little different.

At the time, it seemed like children's entertainment was becoming brighter, louder and faster. We wanted to go in the opposite direction—creating nursery rhymes and educational content using real toys, real locations and everyday adventures that children could relate to.

We never imagined where that idea would take us.

Today, Nursery Rhyme Network has grown into a community of more than 850,000 subscribers on YouTube, with over 70 million views every month, reaching families across the UK, the United States, India, the Philippines and many more countries around the world.

But despite those numbers, we're still the same family behind the channel.

More than just a YouTube channel

Over the years we've filmed everywhere from farms and beaches to forests, playgrounds and family attractions.

We've built stories around toy trains, tractors, diggers, animals, dolls, wooden toys and everyday adventures that inspire imaginative play.

Everything we create has one goal:

To make content that children love watching and parents feel good about putting on.

As parents ourselves, we understand the importance of safe, engaging entertainment that encourages imagination rather than overwhelming it.

A parenting brand as well as a children's brand

While our audience is made up of preschool children, we know that every view starts with a parent, grandparent, carer or teacher choosing what to watch.

That's why Nursery Rhyme Network has grown into more than a children's YouTube channel.

We're also a parenting brand.

We love discovering toys that encourage learning, family days out, travel adventures, educational resources and products that genuinely make family life more enjoyable.

It's this combination that makes our audience so unique—children love our stories, while parents trust our content.

Family life, toys and adventures

As parents ourselves, we're always discovering new toys, books, places to visit and activities that our own children genuinely enjoy.

You'll often see well-known brands featured throughout our videos—not because we're being paid to include them, but because they're products we've chosen ourselves and have become part of our stories over the years.

From wooden toys and farm adventures to family days out and travel, everything we share starts with one simple question:

Would our own children enjoy this?

If the answer is yes, chances are it'll find its way into a Nursery Rhyme Network video.

This is just the beginning

This website marks an exciting new chapter for Nursery Rhyme Network.

Here we'll be sharing behind-the-scenes stories, filming adventures, parenting inspiration, travel experiences, toy reviews, business insights and updates from our growing community.

If you've followed us on YouTube, you'll finally get to see everything that happens behind the scenes.

And if you're a brand interested in working with us, we'd love to hear from you.

Thank you for being part of our journey.

Here's to the next adventure.

Mel & James
The family behind Nursery Rhyme Network